Thursday, March 01, 2007

Are You As Safe As You Say You Are?

You're feeling pretty sure of yourself. After all, 86 percent of American Internet users say they are knowledgeable about protecting their private information, while 57 percent say they consistently take necessary steps to do so (This from a recent survey by Truste, an organization that helps consumers and businesses identify trustworthy online entities through its Web Privacy and Email Privacy Seals, and TNS, a market information group that claims to be the world's largest provider of custom research and analysis).

But the survey dug a little deeper. Most of us are not reading privacy policies (a whopping 80% - and they are the ones who actually admit to it), or following at least 8 of the 11 actions recommended by the Federal Trade Commission.

Survey says:

• 45 percent have used more than one e-mail address, such that one is reserved only for private communications.

• 43 percent have read privacy policies posted on Web sites.

• 37 percent have taken steps to back up important files.

• 33 percent have provided e-mail addresses and other information in a way that would not disclose their identity.

• 33 percent have changed passwords regularly.

• 26 percent have sought out third-party privacy seals or certifications.

• 16 percent have put e-mail encryption in place.

• 12 percent have logged in to Web sites anonymously.

It's really not that hard - let's be safe out there!

Labels: , , ,

0 Comments:

Post a Comment

<< Home